German supermarket chain Lidl is creating 2,500 jobs as part of a £220m expansion programme in the UK.
The company says it will boost the number of stores from 600 to 620 in the next nine months.
It is recruiting across the board, including store roles, depot staff and positions at its Wimbledon HQ.
The chain says it is also filling specialist positions such as bakery managers and freshness coordinators.
The expansion follows four years of growth in sales and profitability for Lidl in the UK.
Morrisons has confirmed plans for 2,600 job cuts Turnover was £3.3bn in 2013 and sales have increased by 20% over the past 12 months.
That has helped to grow market share to a record 3.6% in June, up from 3% in 2013.
The jobs boost contrasts with the 2,600 redundancies recently announced by Morrisons.
This latest round of investment comes on the back of a £170m investment in 2013, comprising 12 new stores and 3,500 new staff.
The supermarket has also significantly increased the amount of space allocated to fresh fruit and vegetables, meat, poultry and fresh fish.
Ronny Gottschlich, Lidl UK's managing director, said: "This latest phase in our growth is a testament to the continuing success of Lidl in the UK.
"People all over the country are realising they can make huge savings on their weekly grocery shop with us, without compromising on quality."
Chancellor George Osborne said: "It's great news that Lidl is investing in thousands of new jobs across the UK - each job means security and a better future for another family and the country as a whole."
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